THE POWER OF HYALURONIC ACID
Liquid Lipo Ltd decided as a company to release a moisturiser, as with any of our products it needed to be grounded in science and research.
There studies into other products showed them that Hyaluronic was safe, natural and effective.
Hyaluronic Acid is a naturally occurring compound in the skin that holds water to keep tissues hydrated, firmed and plumped, as we age the level of Hyaluronic Acid decreases.
They set out to create a product that allowed for optimal replenishment of Hyaluronic Acid, allowing for hydration.
When carrying out their marketing comparisons, they realised that the strongest product on the market was only 2.5% and this retailed over $200, they knew they could do better.
They worked with their biochemists to create a formula that was strong, effective and contained 5% of the Acid, but in a suspension that protects the skin and reduces the chance of irritation, this was released and at a fraction of the cost, of it's high street rival, their motto is people before profit, results before revenue.
Their Rewind cream was born and is now helping people all over the world, it can even be used with micro needling, to infuse the active ingredient.
THE ROLE OF HYALURONIC ACID IN THE BODY
Hyaluronic Acid is not just responsible for skin hydration, it is also involved in making cartilage resilient.
The molecule weight of Hyaluronic Acid in cartilage decreases with age, this is why we can become weakened, it also theorised as having a lubricating role in muscular connective tissues to inhance the tissues being able to slide over each other effectively. This is thought to be the case as a particular type of fibroblast deep within the facial tissue has been proposed as being involved in the synthesis of a rich Hyaluronic Acid complex to keep the muscles optimally functioning.
Hyaluronic Acid is involved in repairing tissue, however sunburn causes production of Hyaluronic to stop, the skin becomes inflamed and this can lead to premature ageing of the skin, this is why it's important to use a day cream with SPF, such as the Hydra Osmosis Cream.